Insane to many...but for me, I didn't care, but a lot of people did that even Trump wanted the old logo back.
First off, I want to talk about a restaurant and how it became a huge success before the failure arrived.
Cracker Barrell started around 1981 and was considered a sit-down restaurant with a homey feel. Having old Country style chairs and tables; it felt as if your grandma's home.
It stayed the same for a few more years and in the early 90's, made over a billion dollars in profit.
It became known as a homey restaurant that had carry out only services in other chain restaurants.
Before the 2000's, Cracker Barrel had over 300 stores all over the US alone. They had a lot of comfort food and also a gift shop if you wanted to buy a shirt or keychains with their logo on it.
I only been in there once and wasn't a fan. The logo had some sort of cozy feeling of an old general store.
Some people would confuse the Cracker Barrel restaurant with the Cracker Barrel cheese created by Kraft. I think they sued Kraft once...I don't know how that went...but they might have settled that lawsuit.
They had many fans, restaurants, gift shops inside the restaurant and was recognized as one of the best chain restaurants in the 2010's. So... what happened?
Apparently, a few months ago, Cracker Barrel got a makeover, and everyone was pissed. They removed the old man and the barrel from the sign and made it just plain and boring.
It was losing its comfort it had appealed to for over 43 years for something you would see now. It seems the Gen Z/Alpha trend is getting crazier.
The inside of the restaurant has changed too. It went from a heartwarming comfort to cold and depressing. Changing the furniture's to make the update modern.
They have done that already with the fast-food restaurants. It's as if our childhood...is dying.
Some people have mixed feelings about the new logo. Some are admitted to change, and some... want to go back to the past to bring back the comfort homestyle that Cracker Barrel once had.
Even though they say change is a good thing...you have to think about who the change is for. Is it for the company...or the employees? I think Cracker Barrel was only thinking of rebranding to a newer style for the future.
A lot has changed in over 43 years and people are wondering if rebranding Cracker Barrel was a genius move.
Now, they revealed after all the hate it's been getting from people on Instagram to reddit, they are changing the logo back to normal. I don't care anymore. People get upset over the stupidest things. It's also a restaurant I don't even eat it. But I fear the future for other restaurants. Is change really necessary? Yes and No... only when it depends on what's being changed.